Website Search Engine Optimization (SEO)

Optimizing the Google visibility of your website requires a multipronged approach.

How does my website go up in the Google ranking?

How does my website appear higher in the Google search results? is a question that we often hear. Creating strong external backlinks, also known as “link building,” is one of the elements that helps your website to reach the top positions in Google. But what are the other elements that play a factor in this? Continue reading in order to learn how you can structurally improve your website’s visibility in google.

Website search engine optimization (SEO) | Rocket Minds
Technical optimization
The technical optimization of a website is the initial phase that is done in order to assess the project. It includes an SEO Audit and several technical improvements that will give a fast result in the website’s search engine ranking. Technical optimizations include: image and media optimization, reduction of file sizes, and increasing the website’s overall operating speed.
Website search engine optimization (SEO) | Rocket Minds
More conversions
This part of the marketing of your website starts in the design phase. In this, it is not only important that your website is easy to navigate, but also to steer how people should interact with it. Depending on your goals (to get more sales, leads or subscribers), we can place different Call to Actions (CTAs) throughout the website.
Website search engine optimization (SEO) | Rocket Minds
Content optimization
A long-term optimization process will cover all of the website’s content. Content includes texts, but also titles, images, and videos. During this phase, technical improvements will be made and content will be revised to meet the constantly updating criteria of Google’s algorithms.
Website search engine optimization (SEO) | Rocket Minds
Google AdWords
In order to achieve immediate results, only SEO is not enough. Rather, in this case SEO should be combined with Google Advertising. We can conduct your AdWords campaign in order to ensure that it is optimized so you will get the most profitable Cost per Click (CPC) results.

How do I write SEO-friendly texts?

Writing SEO-friendly content is a job on its own. However, everyone can learn this, as long as you first learn the things that you have to keep in mind. For SEO it is not enough to just provide information-based value. Your content must be nice to read as well, and - more importantly - optimized for visibility by using important keywords.

The more relevant keywords your text contains, the better your website scores when users Google that specific subject.

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We are curious to hear your story! What does your organization do, and what is your mission?

We love to look at how you can achieve (even more) online success, and how we can help you realise this.

Higher in Google via keyword research and competitor analysis

Before you start writing and using keywords, it is crucial that you first do a keyword analysis. Luckily this is easier than it sounds, for this can be done with free tools such as the Google Planner.

With this tool you can see how often certain keywords are used in search queries and you will get an overview of related keywords. These related keywords offer new angles and improve your topic’s visibility for various keywords regarding the same subject. If you combine your keyword research with an analysis of your competitors, you can assess which positions in the search result hierarchy your website can compete for.

Keep in mind that the keywords that you use must be related to the content you write on, otherwise you run the risk of being flagged by one of Google’s algorithms.

Content optimization

Content optimization is an important aspect of the SEO (Search Engine Optimization) of your website. It is the longest lasting aspect, for in order to keep your website relevant, you have to keep adding new optimized content to your website. Google always checks the speed and other technical aspects of your website, but for Google - and for your visitors of course - it is also important to find interesting and relevant content on your website. Content includes text and titles, but also images and other media files, which should all have a certain description, frequency of keywords, size, etc. in order to be optimized for Google.
Website search engine optimization (SEO) | Rocket Minds
Keyword research and theme arrangement

First, we will research the keywords relevant to your organization and the bottlenecks of your potential customers. Then, we will outline the search volume and competition for these keywords and structure them according to a logical theme arrangement.

Free website scan

Call us on +31 (0)6 156 447 86, mail us at
info@rminds.nl or leave your web address and e-mail so we can scan your website's SEO score right away.

Technical SEO (Search Engine Optimization)

Technical optimization is often a neglected element within SEO. Yet, just like any other element, it aids the Google indexing, and thus visibility, of your website.

Website search engine optimization (SEO) | Rocket Minds

Google AdWords Campaigns

By advertising with Google Ads, you can draw attention to your online platform in Google. Based on your objectives, we will perfrom a search engine analysis in order to define the marketing campaign that will yield the best results for you.

Of course, everyone can make a Google AdWords campaign by himself as well. The idea behind outsourcing it, however, is that the campaign is optimized by having professionals managing it. In the end, this will bring your Cost per Click (CPC) down while your sales go up, leaving you with more time and net profit in the end than when you would manage your own campaign.

Adwords = Strategy = Experimentation. The biggest AdWords profits come through fundamental shifts in tactics. Everybody follows the same rules for Google, which is why the single most important AdWords activity is the one no one is talking about - constant R&D and experimentation.

Website search engine optimization (SEO) | Rocket Minds
Pricing SEO and SEA

We offer various options for Search Engine Optimization and Search Engine Advertising.

Please select one of the options below or contact us directly for more information.

Technical optimization
One time optimization of your current website to increase the speed, make it mobile ready and optimized for google.
€25000
Website search engine optimization (SEO) | Rocket MindsMedia resize and optimization
Website search engine optimization (SEO) | Rocket MindsTechnical implementation of META tags, titles and descriptions
Website search engine optimization (SEO) | Rocket MindsMinification of HTML, CSS, and JavaScript
Website search engine optimization (SEO) | Rocket MindsServer security check
Website search engine optimization (SEO) | Rocket MindsSitemap.xml and Robots.txt creation and maintenance
Website search engine optimization (SEO) | Rocket MindsRegistration in Google Console
Website search engine optimization (SEO) | Rocket MindsSetting up Analytics
Basic SEO
This is the basic monthly package for SEO maintenance. It will include monitoring of the items on technical optimization, and monthly activities to improve your Google ranking.
from €35000(monthly)
Website search engine optimization (SEO) | Rocket MindsAnalysis of the website, topics and competitors
Website search engine optimization (SEO) | Rocket MindsFormation of the primary core of search queries
Website search engine optimization (SEO) | Rocket MindsAnalytics monitoring and reporting
Website search engine optimization (SEO) | Rocket MindsMeta tags, content, page linking
Website search engine optimization (SEO) | Rocket MindsMaintenance of the sitemap
Website search engine optimization (SEO) | Rocket MindsUptime monitoring
Advanced SEO and SEA
Advanced package for SEO and SEA maintenance. This option includes all items from the basic package, plus additional powerful tools to get faster results.
from €55000(monthly)
Website search engine optimization (SEO) | Rocket MindsCompetition and keyword monitoring
Website search engine optimization (SEO) | Rocket MindsSearch Engine Advertising (SEA)
Website search engine optimization (SEO) | Rocket MindsGoogle Ads Campaigns
Website search engine optimization (SEO) | Rocket MindsSocial Media presence & advertising
Website search engine optimization (SEO) | Rocket MindsBudget planning
Website search engine optimization (SEO) | Rocket MindsMonthly Audits
Call me back

Call us on +31 (0)6 156 447 86, mail us at
info@rminds.nl or leave your contact details so we can call you back.